TONYMOLY’s BONCEPT Expands Lineup with 19 New Affordable Color Cosmetics Exclusively at Daiso
Lip Glosses, Lip Tattoos, and Eye Makeup Products Launch at Budget-Friendly Prices Up to ₩3,000(~$2.2)
BONCEPT, a sub-brand of global beauty company TONYMOLY, has significantly expanded its lineup
by launching 19 new color cosmetics—including lip and eye makeup products—exclusively at DAISO.
The new releases cater to consumer demand for high-quality, affordable beauty essentials.
Key Highlights of the Launch
- 10 Lip Products: Lip tattoo stickers, moisturizing lip glosses, glaze dipping tints, and chiffon bonding tints.
- 9 Eye Products: Gel eyeliners, brow pencils, and liquid liners for precise application.
- Price Point: All items priced under ₩3,000(~$2.2), emphasizing affordability without compromising performance.
© TONYMOLY
Innovative Formulas
The standout Lip Tattoo Sticker is a breakthrough product
that stains lips vividly after peeling off,
offering 24-hour waterproof wear. P
aired with the Moist Lip Gloss (infused with hyaluronic acid and peptides),
it delivers a plump, hydrated finish.
For eyes, the Gel Eyeliner features a creamy texture for smooth application,
while the Ink Liquid Eyeliner ensures sharp, long-lasting lines.
The Slim Fixing Brow Cara uses a 15-degree angled brush for natural brow definition.
Brand Statement
A TONYMOLY representative shared,
“BONCEPT has become a beloved Daiso-exclusive beauty brand within just a year of launch.
This expansion solidifies our commitment to leading K-beauty trends at accessible prices.”
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