LG H&H Launches K-Beauty Hydration Line

LG Household & Health Launches New Hydration & Soothing Line for E-mart with GLOW:UP BY BEYOND

7 Types of Hyaluronic Acid and Panthenol Enriched Formulas Deliver Deep Moisture and Calming Effects

LG Household & Health has introduced four new products
under its Emart-exclusive brand GLOW:UP BY BEYOND.

The Hyaluron Panthenol Moisture Soothing Line is designed
to address summer skin concerns with targeted hydration and soothing care.

Affordable Slow-Aging Solutions

Launched in April, GLOW:UP BY BEYOND reflects the slow-aging trend,
offering high-efficacy skincare like the collagen and bakuchiol-infused Firmness & Radiance Line,
which sold over 40,000 units within two months.

The new line enhances this with:

7 types of hyaluronic acid: Multi-weight molecules for layered hydration.
Panthenol: Clinically proven to soothe irritated skin.

Product Breakdown

The collection includes:

A toner to refine texture post-cleansing.
A serum that plumps skin and reduces tightness.
A cream that instantly cools skin by 6.5°C (synergistic 99.6% hydration boost when paired with the serum).
A non-whitecast sunscreen (SPF50+, PA++++) with a lightweight finish.

All products are dermatologically tested for sensitive skin.

Reveauty Team

Editor-in-Chief at REVEAUTY. Dedicated to sharing the true value of Korean skincare, makeup, and beauty trends with global readers through our K-beauty content platform. Working closely with local creators to deliver professional and accurate beauty information.